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Entries in Tickets Prices (1)

Desperate

Joe Saward followed up where I left off on Bernie's idea of purposely engineering wet races. Encouraged no doubt by Pirelli coming out in support of the idea Joe has really said it all in today's blog on how desperate F1 is becoming.

Check it out at http://joesaward.wordpress.com/

I said Bernie should retire gracefully but Joe suggests he goes off to Las Vegas instead, but he tried that once didn't he? I really like the Ferrari tank though.

Mid-Ohio has finally been sold to Kim Green and his partner Kevin Savoree. Kim is an Australian who has lived and raced here in the US for a long time, most recently partnering with Michael Andretti in the IRL team and race promotions like St Petersburg until Michael kept the team and Kim took the promotions arm. I wish him luck with it, it is a tough sell making money from spectator races as we just have seen at Jerez.

Times are tough for other promoters too, with Korea severely reducing ticket prices to try and fill seats, and Singapore giving large early purchase discounts. Now the prices we are talking about would make the average NASCAR fan have a heart attack, $200 plus, with the most expensive $400. Korea is offering a 50% discount if you buy your ticket this month. Now they are saying they had 80,000 there last year, so doing the math at say an average of $300 a ticket that is $24m. Now Bernie's fee is north of $30m, probably more like $40m, so how do you make money on that? Halving the price even if it doubles the attendance only gets you back to square one. And Austin is going to make money?

Sad to hear that Aston Martin is not going to debut it's LMP1 car at Sebring this year. With Audi saving their new car for later that means Peugeot should have it all their own way, in theory.

Sorry to hear about Sir Jackie Stewart's health problems and hope he makes a full recovery.

And sorry the blog is late. I had an appointment this morning to go and look at some land for a track. Interesting and has potential, so we will see what sort of deal there is to be done.